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Author Branding in 4 Easy Steps

How to create an author brand in 4 steps

If you're an author who is trying to sell more books, you've probably already heard that you need to brand yourself. We'd all like to think that our words are enough to sell books, but if you've been involved in book marketing for any time, you already know that there are so many factors that influence book sales: cover design, social media buzz, reviews. One factor you may not have thought of: you. The author. Because the truth is, when you're in the midst of book promotion, you're not just selling your words.

You're selling yourself.

Read on for 4 steps you can take right now toward creating an author brand that will help you find new readers, engage reviewers, and ultimately help you become your own book marketer.

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